What are Meta Tags
Meta tags are specific snippets of text and image content that provide a summary for a webpage. Often meta tag data shows up whenever someone shares a link on social media, in messaging, or in your business chat software
Why Do Meta Tags Matter
How valuable sharing on social media and ranking in Google are for your site determines how significantly you should focus on your meta tags.
Do Meta Tags Help with SEO
The SEO community is definitive on this topic, the most important meta tag for ranking is your title tag. No other meta tags affect SEO rankings but...that's not to say they're unimportant!
A title tag is the second most important factor for on-page SEO, only trailing high quality content.
The main link that people click on.
The title people see on FB, Linkedin, etc.
Subliminal marketing that persists in a tab.
Commonly the text other sites use to link to your site.
Meta descriptions while not useful for SEO reasons are incredibly valuable for engaging users who will click through to your site
Meta Image or OG:Image
With the visual nature of the web your Meta Tag Image is the most valuable graphic content you can create to encourage users to click and visit your website.
Create Meta Tags for SEO and Digital Marketing
As meta tag data can be overwhelming and your time is limited, you should focus on two things: title tag and meta image.